How To Streamline Your Research
I saw a comment in a Linkedin discussion about what in PR wastes time. Jennel McDonald noted “Though researching is very important, I think we can go overboard in reading and gathering.” As many of you know, I am a … Continue reading →
Six Tips for Strengthening Stakeholder Relationships
First, by way of disclosure, assessing the strength of relationships and helping organizations improve them is one of the things I do for a living. That said … THE FUNCTION OF PRPR practitioners have argued for as long as I … Continue reading →
Reputation Institute Finds Media Have No Influence on Reputation
Reputation Institute finds media have no influence on reputation. See Elliot Schreiber’s Blog: http://tinyurl.com/3d4j89z
Continue reading →Measurable Objective Is Most Important for Creating a Successful Communications Program
In a comment on the interview I did on Jose Mallabo’s Blog (http://tinyurl.com/3oycde7), Jo Ann Sweeney noted she had “found it can take lots of effort to convince clients to spend time … agreeing [on] objectives in advance; often clients … Continue reading →
Most important thing to consider when measuring the impact of communications programs: Blog link
My friend and colleague Jose Mallabo interviewed me for his blog at: http://tinyurl.com/3oycde7. Jose is the director, corporate marketing, for GSI Commerce. Topics he asked about included: The single most important thing people need to remember when looking to measure … Continue reading →
Reputation Management as Change Management
You may remember my post “Reputation is Built on Behavior” in which I argued that communications has very little to do with reputation, but the way an organization behaves does. I just read an article on the MIT Sloan Management … Continue reading →
Links to CEO Survey and Interview on Irrational Behavior
My friend and colleague Liz Guthridge saw a couple of media pieces I thought you might find interesting: One is a survey of CEOs by IBM and talks about how CEOs are dealing with change and complexity. The other is … Continue reading →
McKinsey on Managing Government Relations
McKinsey research on managing government relations for the future: http://tinyurl.com/47ntwj2
Continue reading →Note on potentially missing chart in earlier blog
Earlier today I posted a blog, which may have had a chart that was invisible, except for its labels. If subscribe to my blog and received it this way, please go to this url to see the blog with the … Continue reading →