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Category Archives: big data

Dave Samson on Organizing to Use Data and Analytics at Chevron

Forrest W. Anderson Consulting Posted on August 15, 2016 by forrestandersonAugust 15, 2016

Here is the third (and for the time being, final) of my Blog posts with Dave Samson, General Manager, Public Affairs, at Chevron and current Chairman of The Arthur W. Page Society, answering questions about data, analytics and digital PR. To … Continue reading →

Posted in analytics, big data, communications, corporate-stakeholder alignment, environmental assessment, environmental management, issues management, PR, public affairs, public relations planning, public relations strategy, stakeholder, stakeholder management

Dave Samson on Chevron’s Move toward More Proactive Communications and Public Affairs

Forrest W. Anderson Consulting Posted on August 8, 2016 by forrestandersonAugust 8, 2016

Here is the second of my Blog posts with Dave Samson, General Manager, Public Affairs, at Chevron and current Chairman of The Arthur W. Page Society, answering questions about data, analytics and digital PR. Forrest Anderson: Obviously, organizations today are using … Continue reading →

Posted in analytics, big data, PR

Dave Samson on Data, Analytics and Digital PR at Chevron

Forrest W. Anderson Consulting Posted on August 2, 2016 by forrestandersonAugust 8, 2016

Dave Samson, General Manager, Public Affairs, at Chevron and current Chairman of The Arthur W. Page Society, is one of the PR industry’s leaders in using big data and analytics. He’s also at the leading edge of digital PR. Dave agreed … Continue reading →

Posted in analytics, big data, corporate-stakeholder alignment, environmental assessment, environmental management, PR, public affairs, public relations, public relations planning, public relations strategy, stakeholder, stakeholder management
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