Comments

Managing and Avoiding Crises — 1 Comment

  1. This is an excellent article. Too often leaders don’t wake up to the need for PR counsel until their organizations are in crisis. I had this experience last year. I was hired after board members of a local health care district put pressure on a CEO to hire a PR consultant when it became clear they were in serious trouble with their stakeholders. If the CEO had brought in PR counsel months earlier, the events that fueled the crisis could have been avoided.